Senior Paid Media Strategist (REMOTE)
<p><span style="font-size:16px;"><strong>Senior Paid Media Strategist (Remote) </strong></span><br><br><span style="font-size:14px;"><strong>About the role</strong></span><br>In this role, you will be responsible for growing and retaining a portfolio of 4-7 B2B SaaS clients through ongoing relationship nurturing and strategic hands-on management of Paid Media platforms (including but not limited to Google, Bing, LinkedIn and Meta Ads).<br><br>The Senior Paid Media Strategist will report to the Director of Paid Media to achieve the company's long-term goals by consistently delivering WOW results for our clients.<br><br><span style="font-size:14px;"><strong>About Powered by Search</strong></span><br>We are a global team of fully distributed and remote-first consultants globally in 8+ countries across North America, Europe, and Asia Pacific.<br><br>Our mission is to make B2B SaaS companies unstoppable. We do this using a proven methodology that we ruthlessly execute to deliver client results.<br><br>We have a talented and diverse team that live by our core values:</p><ol><li>Always be in it to win it.</li><li>Give a shit.</li><li>Be obsessed with serving others.</li><li>Practice a growth mindset.</li><li>When we fail, don’t lose the lesson.</li></ol><p><span style="font-size:14px;"><strong>Responsibilities:</strong></span></p><ul><li>Own the strategy development, execution, and optimization of paid advertising campaigns for a portfolio of 4-7 clients</li><li>Manage forecasts and budgets for your portfolio in alignment with quarterly and annual targets</li><li>Analyze and translate complex data into persuasive narratives and reports tailored for decision-makers and C-level executives</li><li>Establish relationships with clients as a trusted advisor, consulting on campaign strategy that aligns with the clients' KPIs and targets </li><li>Conduct onboarding for new clients ensuring a seamless transition from sales to marketing</li></ul><p><br><span style="font-size:14px;"><strong>The ideal candidate will have:</strong></span></p><ul><li>3+ years of hands-on experience running paid media campaigns</li><li>Ability to clearly communicate results and how we got there through written reports and live meetings with the clients</li><li>Experience marketing B2B brands, preferably in the SaaS space</li><li>Successful track record of achieving or exceeding MQLs, SQL, and pipeline targets</li><li>Strong analytical focus, with experience in tracking marketing campaigns and pulling actionable insights from data</li><li>Ability to effectively communicate through written and verbal mediums</li><li>Experience with employing tactics across paid advertising, social, content marketing, and email marketing is a plus</li><li>Demonstrated ability to analyze data, apply critical thinking, and clearly articulate how it addresses the client’s business objectives.</li><li>Experience with CRMs (Salesforce, HubSpot, etc.) and ABM platforms (6Sense, DemandBase, etc.) is a plus.</li></ul><p><span style="font-size:14px;"><strong>Perks & Benefits:</strong></span></p><ul><li>This role is fully remote </li><li>5 weeks of paid time off </li><li>We offer competitive compensation plus quarterly bonuses </li><li>Flexible working hours (requires 4 overlap hours with 9 am-5 pm EST)</li><li>Paid training (school, events, conferences)</li><li>*For full-time Canadian residents only - comprehensive health, dental, and eye care</li></ul><p>We really care about our team.<a href="https://www.glassdoor.ca/Overview/Working-at-Powered-By-Search-EI_IE854274.11,28.htm"> We’re rated 5/5 on Glassdoor with a 99% approval rating.</a></p>