Director of Growth Marketing (Remote - US) Web3, Fintech

<h2 id="tasks">Tasks</h2> <p>Location: Remote (US-based)</p> <p>About the Opportunity</p> <p>A fast-growing fintech company is seeking a Director of Growth Marketing to build and own an AI-native outbound growth engine from the ground up.</p> <p>This is a hands-on individual contributor leadership role for someone who thrives on creating scalable revenue-generation systems, leveraging AI, automation, and data-driven experimentation. You'll have significant influence over go-to-market strategy and work closely with executive leadership to accelerate growth.</p> <p>What You'll Do</p> <p>Build and Own the Outbound Growth Engine</p> <ul> <li>Design and develop a scalable outbound growth system from zero to one.</li> <li>Create AI-native and agentic workflows that generate pipeline without increasing headcount.</li> <li>Own the entire outbound process, from prospect identification to performance reporting.</li> </ul> <p>Drive AI-Powered Growth Initiatives</p> <ul> <li>Build enrichment waterfalls and AI-personalized outreach campaigns.</li> <li>Manage outbound programs across email, LinkedIn, and other channels.</li> <li>Leverage automation and AI tools to maximize efficiency and conversion.</li> </ul> <p>Develop Signal-Based Targeting</p> <ul> <li>Build trigger-based workflows using market and company signals.</li> <li>Identify growth opportunities through funding events, hiring trends, product launches, and other strategic indicators.</li> <li>Continuously refine targeting and segmentation strategies.</li> </ul> <p>Partner on Go-To-Market Strategy</p> <ul> <li>Collaborate closely with executive leadership on positioning, messaging, and campaign execution.</li> <li>Support product launches and strategic growth initiatives.</li> <li>Help shape the future of the company's revenue generation engine.</li> </ul> <p>Own Pipeline Performance</p> <ul> <li>Track and optimize outreach volume, response rates, meetings booked, and pipeline generated.</li> <li>Continuously test, learn, and improve growth performance through data-driven experimentation.</li> </ul> <h2 id="requirements">Requirements</h2> <p>Experience</p> <ul> <li>5–10 years of experience in Growth Marketing, Revenue Operations, Demand Generation, or B2B Go-To-Market functions.</li> <li>Proven success building outbound programs from scratch in high-growth technology companies.</li> </ul> <p>AI & Automation Expertise</p> <ul> <li>Strong AI-first mindset with hands-on experience using AI tools to research, enrich, personalize, and optimize campaigns.</li> <li>Experience designing automated workflows and scalable systems.</li> </ul> <p>Growth Technology Stack</p> <p>Strong experience with tools such as:</p> <ul> <li>Clay</li> <li>Apollo or ZoomInfo</li> <li>HubSpot or Salesforce</li> <li>LinkedIn Sales Navigator</li> <li>Smartlead, Instantly, or similar outbound platforms</li> </ul> <p>Industry Knowledge</p> <ul> <li>Experience in fintech, payments, financial infrastructure, SaaS, or related B2B technology sectors is highly preferred.</li> </ul> <p>Communication & Analytical Skills</p> <ul> <li>Exceptional written communication skills.</li> <li>Strong analytical mindset with the ability to design experiments and optimize performance using data.</li> <li>Systems thinker who can build repeatable and scalable processes.</li> </ul> <p>Ideal Candidate</p> <ul> <li>Thrives as a senior individual contributor.</li> <li>Enjoys owning a business function end-to-end.</li> <li>Passionate about leveraging AI to transform outbound growth.</li> <li>Excited by fast-paced startup environments.</li> </ul> <h2 id="benefits">Benefits</h2> <p>Competitive compensation ($120K–$150K)<br>✅ Fully remote opportunity (US-based)<br>✅ High ownership and autonomy<br>✅ Direct collaboration with executive leadership<br>✅ Opportunity to build a modern AI-driven growth engine from the ground up<br>✅ Work at the forefront of fintech innovation</p>