Amazon PDP & Search Algorithm Optimization Lead

About us

Welcome to The DOM Family! We are a 35+ year-old family-owned and operated business rooted in trust, innovation, and a deep commitment to families. Headquartered in New Jersey with a global footprint, our team is made up of passionate, experienced (and often parenting) professionals who design, develop, and manufacture baby products that parents love and families trust.

Despite decades of experience, we embrace a start-up spirit–nurturing growth, valuing relationships, and constantly learning as we innovate across every aspect of our business.

We’re a fast-growing consumer brand with a strong presence across Amazon, Walmart, Target, and a DTC Shopify store, Ever and Ever Baby. Our mission is to deliver high-quality, thoughtful products to parents who want the very best for their children. At our core, we’re a family–not just a team–driven by purpose, progress, and a shared goal of keeping customers happy at every touchpoint.

 

Amazon PDP & Search Algorithm Optimization Lead

Company: Dream On Me

Function: Marketplace Growth | E-Commerce | Digital Commerce

Location: Remote / Hybrid

Employment Type: Full-Time

About Dream On Me For over three decades, Dream On Me has built products trusted by families across North America—from nursery furniture and mattresses to strollers, bassinets, and children’s essentials. As we continue scaling across marketplaces, we are investing in world-class digital commerce talent that understands how products get discovered, trusted, and purchased.

The Opportunity

We are hiring an Amazon PDP & Search Algorithm Optimization Lead to own organic visibility, product page conversion, and content strategy across our marketplace portfolio.

This is not a listing management role.

This is a business-critical growth role for someone who deeply understands how Amazon actually works—search behavior, ranking signals, conversion psychology, retail readiness, catalog architecture, and algorithm change.

You will own how customers discover our products, how our listings outperform competitors, and how content becomes a measurable growth engine.

Who This Role Is For

This role is for marketplace builders, operators, and growth thinkers.

You’ve likely scaled brands inside:

  • High-growth consumer brands
  • Marketplace agencies
  • E-commerce portfolio companies
  • Marketplace aggregators
  • Founder-led digital commerce businesses
You don’t think in silos.

You understand that ranking is influenced by:

  • Content relevance
  • Search indexing
  • Catalog structure
  • Advertising efficiency
  • Inventory health
  • Reviews and customer sentiment
  • Pricing and promotional strategy
  • Category behavior
  • Mobile shopping experience
You test, adapt, and stay ahead.

Search Algorithm Leadership

Own organic visibility across our marketplace portfolio.

You will

  • Track and interpret changes across Amazon search behavior, indexing patterns, browse structures, and content policies.
  • Identify ranking shifts before they impact revenue.
  • Build scalable keyword and content frameworks that protect and grow market share.
  • Develop strategies around semantic search, attribute relevance, conversion signals, and emerging marketplace AI behavior.
PDP Conversion Optimization

Own best-in-class product detail pages across multiple brands.

You will lead

  • Product titles
  • Key feature bullets
  • Product descriptions
  • Backend search terms
  • A+ Content / Premium A+
  • Brand Store messaging
  • Image sequencing
  • Infographics and conversion messaging
Every PDP must win on:
  • Discoverability
  • Trust
  • Mobile experience
  • Conversion
  • Compliance
Competitive Intelligence

You will constantly study the market.

You will

  • Analyze competitor movement, keyword gaps, category trends, and content strategies.
  • Identify whitespace opportunities before competitors do.
  • Monitor category leaders and emerging disruptors.
  • Build repeatable content playbooks that scale across product lines.
Tools may include but not limited to:
  • Helium 10
  • Data Dive
  • Jungle Scout
  • Pacvue
Catalog & Growth Operations

You understand that content cannot be separated from operations.

You will

  • Diagnose indexing losses, suppression risks, and ranking drops.
  • Optimize variatio
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